Laughingbird Software
Wednesday, May 18, 2022

Creating a Chatbot

When you’re handling your own online business, talking to your customers is often your biggest priority.

While this is a bit easier when you’re starting out, once you get 30 or more messages a day, it can get a bit complicated.

Here’s where chatbots come in!

Consider this…Why do hotels have front-desk officers? They’re the first to make contact with customers. They address concerns before seeking to ‘speak to the manager’.

You can do the same thing by hiring customer service representatives. Of course, it can be costly in the long run.

So when the idea of an automated system able to handle customer concerns first came out, business and brand owners got excited! The thought of having a “bot” to handle your front desk eliminates a lot of the issues.

What exactly is a Chatbot?

Simply put, a chatbot is A.I. (artificial intelligence) code that “chats” with your customer either through social media channels or other 3rd party channels.

The bot can gather information and use said information to sort out concerns and provide preliminary support.

The idea is that if a bot can actually answer the questions a customer has, they won’t need to talk to a real person.

Exciting as it sounds, chatbot technology can still be considered early in its development stage. But we all know Alexa now… so the tech is improving!

Every month, new chatbot technology is being introduced and all of them seem revolutionary. 

What You Need To Know About Chatbots

Chatbots are actually a step back in terms of technology.

Unlike modern apps, chatbots are quite simple and don’t have any GUI (graphical user interface) experience to speak of.

The logic behind chatbots work this way:

1. Chatbot asks for input
2. User inputs issue/concern
3. Chatbot tries to narrow down the issue.
4. Chatbot offers answers based on an issue or concern raised.

The simplicity of how it all works is the main reason why it can be used by just about anybody for any setting.

Chatbots can be used to gather information


If you have a business that revolves around gathering information about your customers (with their consent, of course), a chatbot is a perfect way to gather said info.

No need to hire one person to do it for you. A chatbot can gather all pertinent information about the customer and it can collate the data for you for future use.

Chatbots can set appointments

With a little bit of tweaking and some customization, a chatbot can handle your appointment setting for you.

When paired with an appointment setting services, a chatbot can help your customer set a preferred date for a service or meeting.

Chatbots can showcase your products

While you can just upload photos of your catalog on social media for everybody to see, a chatbot can help out a customer who might get confused while browsing.

You can set your chatbot to showcase a gallery of all your products under a specific category. You can even include details about each product and the price.

Customers will feel like they are talking to a salesperson who is eager to help point them in the right direction.

Chatbots can help you sell

Are you selling something? A chatbot can make it easier for you to sell your products with minimal intervention.

With various customizations available, you can have people checking your products and buying them right within the chat. You can send a blast message to all your followers who opted-in about new promotions or special prices.

Chatbots can be added to your funnel

If you already have a marketing funnel in place, you can add a chatbot into the mix to get even more customers from social media.

Depending on the funnel you have, you can set the chatbot to convince your customer to make the next logical move down your sales funnel by providing them with solutions and relevant information about your product or service.

Chatbots can help keep your customer happy 

Chatbots aren’t all about making a sale or showing your product. A lot of chatbots out there also have the added benefit of being fun.

For example, you can give your chatbot a specific voice or character. You can make your chatbot male or female. You can even make your chatbot tell random jokes every now and then. The possibilities are endless.

There’s a lot of information out there about chatbots and a number of platforms that can help you create your first chatbot within minutes. I dare you to explore and discover other things you can do with chatbots.

What other things do you think chatbots can do in the near future?

Now, go out and build your own chatbot!

(it’s easier than you think)

One way to stay competitive in modern business is to automate as many of your processes as possible. Evidence of this is seen in the rise of self-checkout at grocery stores and ordering kiosks at restaurants.

Click here and start creating your own chatbot today!

You can also learn a ton over at… it’s a full (and totally free) resource to get you up to speed on what a chatbot is and how to create one.

Full Disclosure:  We’re working on our own chatbot using Collect. Chat for our own business here at Laughingbird Software –  the links above ARE affiliate links and we do get a small commission if you decide to buy.  But we wouldn’t recommend this product if we didn’t use it ourselves.


More from author

The 10 Best Facebook Groups for Creative Entrepreneurs

Why do you, a creative entrepreneur, need to find and join the best Facebook groups? Because you...

5 Ways To Make Money on YouTube 2022

  There's no denying that YouTube's popularity continues to increase. In fact, YouTube has around 15 billion (Hootsuite)...

Graphic Design Resources for Beginning Designers

Whether you're a budding designer, an online marketer, or a small business creating your own graphics, you...

How to Create Your Own Custom eBook

If you’ve been marketing online for more than 5 minutes, you know that lead magnets, eBooks and reports are powerful ways to build your list or sell directly for profit. But you also know they’re a serious headache to create too. All that writing, designing, and formatting… UGGHH. Enough already! That’s why a new product recently caught my attention

Related posts



Latest posts

The Creatorpreneurs Newsletter Issue #22 – Online Billboard Advertising

Hey Creatorpreneurs!

Would you like to save some time when it comes to advertising online?

If you think about all the time you've spent creating your products, getting a list of potential customers, and deciding what to advertise and when to post it... ugghh...well, you're probably done thinking about it, right?

But you won't make any progress in your business if you don't take one last important marketing step: Create an Ad!

Today, we'll show you how to make a "billboard" ad in The Graphics Creator. You'll get help finding a billboard image and designing a colorful ad to go on your billboard (make sure to see the Creatorpreneurs Academy Tip below).

Have you seen the "Placeholder" tool in the Graphics Creator? Let us show you!

How to Find Motivational Facebook Cover Photos and Designs

Facebook is a huge community where social engagement is the desired outcome. Like any initial interaction, making a good first impression is of utmost...

The 10 Best Facebook Groups for Creative Entrepreneurs

Why do you, a creative entrepreneur, need to find and join the best Facebook groups? Because you know that slapping up a company Facebook...

The Creatorpreneurs Newsletter Issue #21 – Hiring Help

Feeling a little overwhelmed by all the work that needs to be done for your small business? Are you constantly working harder but getting less completed?

The Creatorpreneurs Newsletter – Non-Designer or Designer? Issue #20

Hey Creatorpreneur!

Designing just for fun? Or just having fun designing?

No matter the reason you're here creating your own graphic designs, you probably hope to whip out a stunning design... fast.

Wednesday Morning Inspirational Quotes With Images

There's something about waking up on a Wednesday that makes you feel inspired. Whether it's the anticipation of what the day has in store or simply being surrounded by the people you love, there's something undeniably positive and uplifting about Wednesday mornings. we've compiled some of our favorite Wednesday morning quotes with images to get your day started!