10 Graphics You Need for Your Online Business to Increase Sales

Lisa Sylvester
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10 Graphics You Need for Your Online Business to Increase Sales

Graphics are an almost magical addition to your online business. In addition to having an attention-grabbing headline and amazing copy, relevant graphics will keep visitors on your page and help you sell more.

Here’s an easy-to-follow checklist on the top ten graphics you need to sell your product or service online.

10 Graphics Your Online Business Needs:

1. Page Header

Your website’s page header should tell people what your page is all about and how you can help your visitors. After all, it’s the first thing they see when they arrive at your site.

Not only should it include your logo and business name, but it should also include a call-to-action telling your visitors what to do next. Additionally, add links to important areas of your site like your products/services, blog, and support/contact.

2. Product and Cover Images

The next thing visitors will see is what you’re offering. Therefore, each product (or service) needs to stand out. Create simple virtual covers or present physical products in a way that represents how your offer will solve their problem.

3. Mockup Designs

Mockups can give a boost to your professional presentation as well as allow you to group products in a meaningful way.

A mockup essentially takes your graphic and puts it inside an object making it look like a real presentation. See the two examples below.

Mockup design using image on computer screen
Announcement of your business on a realistic looking easel.

4. Lead Magnet Graphic

You may have a great offer, but if it doesn’t get attention immediately, your visitors have already moved on to the next one. Use a lead magnet graphic to offer your audience something of value for free.

Make sure your graphic is simple, has a splash of color, and is consistent with your brand.

Example of a lead magnet optin with graphics.
Click the image to get more marketing and design tips for FREE 🙂

5. Sales Announcements

Let people know you’re offering a super amazing deal with an attention-getting sales announcement. Include these graphics on your website, in emails, and on social media.

Graphic showing how to use shareable content in an image
Ad created using The Ad Creator templates!

6. Social Media

You need to be posting daily on your own social accounts to get the engagement that will lead to sales. Not surprisingly, this means that you need images for these posts every single day as well.

These don’t need to be elaborate graphics, however. Create a quick question, tip, or quote with an easy-to-read font and add a beautiful background.

7. Facebook Group Headers

If you’ve organized a group on Facebook, you’ll want to make the most of it by having a branded and informative header.

On your header, include your logo, profile pic, and the most important information you want them to know. Perhaps even include a call-to-action.

8. Shareable Content/Tips

Share free and helpful content with others, everywhere you can.

Make a graphic that lists short, helpful steps to a solution. Or write out a tip or quote that provides advice or inspiration. And always use a visually interesting background and simple font that’s readable.

graphic design with inspirational quote

9. Logo

You need a logo, not only for your website and business cards but also for every single graphic design listed above.

Your logo should be placed on other graphics to remind your viewers who you are. It should also communicate the feeling you want them to have about their business.

10. Featured Graphics for Your Blog

Don’t blow all of your hard work writing an article by leaving out graphics! Relevant images will help grab your viewer’s attention, educate them, and break up chunks of text, making your article easier to read.

Take a look at the top of this page for a good example… that’s the “featured” graphic. And look at how the other graphics in this article are relevant to what’s being discussed.

Create All 10 Graphics and Increase Sales… Fast

You need stunning graphics for almost everything if you own an online business. And because you share a variety of graphics for your website, blog, social media, advertisements, and more, creating your own graphics is an absolute necessity for you.

So, make it easy!

Easy Graphics

Use The Graphics Creator software and templates to create the ten graphic designs that’ll help you increase engagement, traffic, and sales.

Watch the video and get started creating the graphics you need… for FREE!

5 Ways to Use a “Power Pack” of Graphic Design Templates to Sell Things

Marc Sylvester
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0
5 Ways to Use a “Power Pack” of Graphic Design Templates to Sell Things

Your online business success depends on you making sales, whether it’s from a website, blog, or social media. And stunning visual design is one of the top ways to attract visitors.

So it makes sense that you’ll need a variety of graphic design templates to increase your traffic and make more sales. Follow along to discover the 5 ways that using a power pack of graphic design templates will get you more traffic and grow your business.

5 Ways Graphic Design Templates Will Help You Sell More

-Get more traffic to your website

Attention-getting design will make people stop and click. So you need to post informative graphics on social media, forums, advertisements, etc. daily. Use your images to tell them what them to do and direct them to a web page or blog post that’ll have your amazing offer presented… using more stunning graphics you’ve created from your templates, of course.

-Become your own graphic designer

Create your own graphics and you’ll get the graphics you need at any time of day, in just a few minutes.

Think about it… you can design a graphic for Facebook and then modify it slightly for Pinterest, Twitter, Instagram… whatever you need in a moment’s notice. After all, new ideas and opportunities come up continuously, so you need to be ready.

And the truth is, the more you put your designs out there, the more you’ll draw attention to your offer… and the more you’ll sell.

Want to look like a professional designer? Layers of amazing scenery that you can just drag and drop together will give you cool 3D looking designs. Your audience will believe that you used Photoshop or had a designer create them for you. But in reality, you’ve just created your designs all by yourself with powerful but easy-to-use templates.

Get 3 graphic design template sets in 1
Check out this power pack of templates

-Help your visitors believe in your solution

Nice graphics make you look professional and help your audience believe that your offer is valuable.

Here’s an idea: Create designs using people images. People images help your viewers identify with the solution you’re offering. They can improve your audience’s emotional connection to your product or service. In turn, this can give them more confidence that you can solve their problems and help them reach their goals.

-Go above and beyond what your competition is doing

Small businesses are always struggling to match their top competition. One way companies stay on top is by spending thousands of dollars to pay a graphic designer. But that’s just not realistic for most entrepreneurs and small businesses.

However, you can have template-based design software ready to use any time you need it.

And, what’s even more valuable is that you can level up to your competition with motion graphics. You can use pre-designed Motion Graphics templates to add video backgrounds to any graphic or to create animated GIFS.

Video and motion graphics get more engagement on social media and in advertising than do static images. That’s why many big companies are using them. So, why aren’t you? Especially now that you can do it easily yourself.

-Save a ton of money

Yes, creating your own graphics with design templates will save you a ton of money. No need to overpay a designer for each and every image you need.

And how can you use the money you’re saving? How about paid advertising?! Or hiring a virtual assistant who can help you with other daily tasks (so you can create even more advertising graphics!)? There must be a million things you could do with that money. And along with all of the other benefits of designing your own graphics, it’s a win-win!

A Power Pack of Graphic Design Templates

We believe in the power of templates. And we know you can create a professional design with them fast, even without design skills. To help out, Laughingbird Software is offering a Power Pack of Design templates that’ll help you sell more of your product or service.

Watch the video for more info:

What Does a Power Pack of Templates Include?

A power pack of templates includes a variety of professionally-designed templates ready to easily change-up. It’s a “Power Pack” because of its flexibility and unique, attention-getting templates. Additionally, you can simply drag and drop text and images where you want them, without knowing any difficult code or having design skills.

This huge pack of 3 different template sets will let you make motion graphics, people images, and amazing 3D-looking scenes. Check out Laughingbird Software’s combo pack of graphic design templates.

Take a look at our BIG discount offer here. And leave a question or comment below.

The Graphics Creator – A Cool “Green Screen” effect You Can Create (In Minutes)

Marc Sylvester
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0
The Graphics Creator – A Cool “Green Screen” effect You Can Create (In Minutes)

In this new Tutorial Tuesday video, I’m going to show you a really cool “Green Screen” effect that’ll make your graphics look amazing.

I’ll be using “The People Pack” template set.


You can get it here:
https://laughingbirdsoftware.com/products/transparent-people-png-templates

Watch how easy (and how quick!) you can “erase” parts of an image while playing with The Graphics Creator

The Graphics Creator Software has become the easiest way to create your own designs and social media graphics. It’s used all over the world for content marketing and visual communication. (It’s the best Photoshop and Canva pro alternative on the market).

And! With all Laughingbird Software products, You’ll have access to our ‘Creatorpreneurs Academy’! Learn smart money tactics and creative marketing strategies – every week! top 50 green screen effects

Simple SEO Tips for Images

Marc Sylvester
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0
Simple SEO Tips for Images

If you’re a blogger or a writer you know how important it is to optimize your article for search engine optimization (SEO). But you might’ve forgotten how important it is to include properly optimized images in your article.

And just talking about SEO can get a bit “techy” and overwhelming. So the goal of this article is to pinpoint the simple things you can do to improve your image SEO and get more traffic to your website or blog.

Why You Should Always Use Images in Your Article

How to do a keyword search for images on Google

Besides breaking up the text and making your article easier to read and visually interesting, images can help Google and other search engines understand what your content is about. Further, properly optimized graphics and photos can help your article get seen through its rank in visual search.

Google has gotten better and better at picking up images that’ll lead back to your article (click on “Images” in any Google search and you’ll see images relevant to your search).

This is why it’s so important to also use relevant images in your blog or article.

How to Prepare Images for SEO

Creating perfect images is not only important to catch your viewers attention, it’s super helpful when trying to get Google’s attention. Follow these simple strategies while you’re creating your graphic or preparing your photo.

It’s no fun having to go back to the start to fix your image once you’ve finally uploaded it to your blog or website.

Create Your Image In the Best Size

How to create an optimized image size using "Canvas Format" for your blog or article in The Graphics Creator.
Easily change the canvas size in The Graphics Creator to optimize your image size

Images are hugely responsible for how fast your site loads… and a fast-loading site ranks better in the search engines!

So, use the smallest image size that fits your article and how you want it displayed. In The Graphics Creator, you can set your canvas size to exactly the size you want.

For example, don’t make a graphic on an 1800 x 1200 canvas and then reduce the size in WordPress to fit your article. Doing this does NOT reduce the size of the graphic, just the size it is viewed at. Instead, create the graphic or image at the size you actually want to use, such as 550 x 350. Then keep the image at 100% quality in your article.

Finally, test how fast your page loads using Google PageSpeed Insights. Then you’ll know whether you need to optimize your images further for good SEO.

Add Text to Your Image

For optimal SEO, add text to your image during the creation process. This gives Google another opportunity to understand the topic of your article. And, if it’s relevant and meaningful to your topic, then it’ll help Google rank your image and article… not to mention that it’ll provide more useful information to your viewers.

Watch the video to see how to use The Graphics Creator to add text to an image. You can even import your own relevant image and add text. Don’t forget to use a keyword phrase that matches what your article is about.

Save Your Image With the Best File Name

When you “Download” (or export) your design from The Graphics Creator, you can use the best file name right there. This file name is super important. You don’t want your image showing up as “NT284736.jpg” which doesn’t tell Google anything about your image.

Instead, use your keyword phrase in your image’s file name. Again, your image should be relevant to what you’re writing about so it should also name what is seen in the picture. The best file name will start with the subject of the photo and your article.

Use the Best Image Format

There are three main formats that are simple to use for images in your blog or article. When you export the image you created, you can easily choose a format. Here’s how to decide which one to use:

1. JPEG

Choose this for larger graphics or images, as it’ll help you keep the image quality but with a smaller file size.

2. PNG

If you need a higher quality image, choose this file extension.

3. Transparent PNG

If you want to keep the background of the image transparent (so you can only see the object in the image), you’ll need to use this format. It’ll automatically remove the background from the design.

How to Place Images in Your Article

Add a caption to your image when it makes sense

Captions make scanning your article easy. People tend to scan headlines, blocks of text, images, and captions to get information. And this will determine how much of your article they’ll actually read. Further, as long as you use the image near the relevant text, it’ll help viewers understand what they are reading.

Write in the alt text (or alt tag)-

Do this for every image. This ensures that the meaning of your image is not lost, even if an image isn’t showing up correctly (such as on a mobile device), if viewers have turned off images in their browser, or if visually impaired users are using a screen reader. Google will also be able to “read’ the image, which improves the overall SEO of your page.

Additionally, make sure to write the alt text using your SEO keyword phrase. But, make it natural and don’t try to stuff extra keywords in there.

Final SEO Image Tip

Now that you know how easy it is to follow these simple SEO image tips, use this checklist with each article or blog post to make sure your images are optimized for Google and your viewers.

Simple SEO Tips for Images Checklist:

  • Always use at least 2-3 images in every article
  • Create your image in the best size
  • Add text to your image
  • Save your image with the best filename
  • Choose the best image format
  • Add a caption to an image when it makes sense
  • Write alt text for each graphic or photo

And… Grab The Graphics Creator software and create every image you need for your blog or website.

Click on the image to get The Graphics Creator software and start optimizing your images.
Click here to get The Graphics Creator and start optimizing your images

The Creatorpreneurs Academy brings together strategic marketing with eye-catching design so you have the tools and skills to grow your business fast

Using The Graphics Creator WITH Other Design Tools

Marc Sylvester
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0
Using The Graphics Creator WITH Other Design Tools

Using other Design Tools with The Graphics Creator is easy, and powerful.

In today’s Tutorial Tuesday video, I’m going to show you how to hack the Graphics Creator so you’ll be able to create MORE amazing graphics than the Graphics Creator was originally meant to create. ?

Get the software here: https://www.laughingbirdsoftware.com/

(you’ll see how to use other design tools online … for free … that’ll enhance your graphics creations ten fold!)

I’ll show you how to use an online Photoshop-like tool called PHOTOPEA and an online archive of graphics called “KINDPNG” – all for free

Using other graphics tools alongside The Graphics Creator to get exactly what you need to make that perfect image for your business is what this video is all about.

The Graphics Creator Software has become the easiest way to create your own designs and social media graphics .

It’s used all over the world for content marketing and visual communication. (It’s the best Photoshop and Canva pro alternative on the market). And! With all Laughingbird Software products, You’ll have access to our ‘Creatorpreneurs Academy’!

Learn smart money tactics and creative marketing strategies – every week!

How to Write and Design Catchy Headlines That Make You Money

Marc Sylvester
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2
How to Write and Design Catchy Headlines That Make You Money

Warning! Are your page titles turning your customers away…?

That’s the kind of headline that gets you to continue reading. After all, you’re reading this now right?!

The fact is, that if you want to increase traffic and sell your product or service, you have to create a catchy headline that gets attention and makes people click to find out more. A powerful headline will entice your viewers to read your blog, click on your ad, or even open up your email.

So, here’s what you can do: Find out how to craft an enticing headline by writing attention-grabbing copy. Continue reading and I’ll help you learn how to create money-making headlines. And, as a bonus, you’ll also find out how to make your ad design and graphic titles stand out.

Learn How to Write an Irresistible Headline

Your title has to arouse a viewer’s curiosity enough for them to want to know more about it and continue reading. According to Copyblogger, only two out of 10 people might continue to read the rest of your content once they’ve seen the headline. But, write an amazing headline and that number will go up.

Talk to any top-level online marketer and they’ll tell you to write ten or even twenty headlines for each piece of content. Only then can you be sure to choose the one that’ll get you the most traffic.

The hard part is that you can write a headline in an infinite number of ways. Fortunately, there is an easy part… just follow the basic rules of headline copy and you’ll get more viewers to read your content. In turn, you’ll make more money.

Discover the Rules to Making Your Headline Grab Attention

If you want to grow your audience and make more sales, you must first draw attention with your amazing title. To do this, follow these standard headline copy-writing rules. Make your headline:

  1. Unique: Don’t write the same title others have used, even though you’re using similar keywords. Yes, use appropriate keywords in your title. However, try putting your title in quotes and do a Google search to see if anyone has used your exact wording.
  2. Ultra-Specific: Answer your audience’s question and get straight to the point. You must know your target audience in order to meet their needs.
  3. Urgent: Get your readers to click and read now. Make it seem urgent to click on your headline. Instill the fear of missing out on an amazing offer so that they’ll take a look right away.
  4. Useful: Your title must be helpful, valuable, or beneficial to your audience. They need to know immediately that their problem can be solved.

Now, let’s use these concepts in your blog titles, ads, or email subject line.

How to Write a Powerful Headline That Gets More Leads

Keeping those attention-getting rules learned above in mind, write headline copy that makes the decision to click on your title a simple one.

  • Make it easy to understand: Don’t try to appear smart or super educated
  • Always address your viewers as “You” or “Yours”: You want it to be all about how their problem will be solved if they click on your title
  • Use adjectives that are attractive to your potential customers’ needs: “Free”, “fun”, “incredible”, and “effortless”, for example
  • Get emotional: Use powerful words that make your viewers want to cry happy tears (“grateful”), cheer (“courage”), or feel hope (“uplifting”).

There are many different “formulas” you could use to write your headlines. However, the best way to write headlines that convert to sales is to just start writing headlines that use the above rules and speak to your audience.

To give you some ideas, I’ve written out several titles that I might write for my target audience but that can be easily modified to fit your needs.

“How To” Headlines:

How to Create Your Own Attention-Getting Graphics Even If You Don’t Have Any Design Experience

How to Create Your Own Graphics in 5 Minutes

Lists:

5 Epic Graphic Design Tools Your Small Business Needs

10 Reasons You Should Design Your Own Ads

Guides:

The Complete Guide to Graphic Design for Online Entrepreneurs

Shocking Headlines:

You Wouldn’t Believe How Easy Creating Ad Design Is Now

12 Secrets To Creating Your Own Graphics in Minutes

Titles Offering Solutions:

How You Can Use These Design Secrets to Improve Sales

Finally, A Solution to Advertising Design Without Breaking the Bank

Headlines Addressing Problems:

5 Social Media Design Problems and How You Can Solve Them

“Mistake” Headlines:

What To Do If You’ve Done These Graphic Design Mistakes

Questions:

Are You Using the Best Graphic Design Software? 

What Are Beautiful Graphics on Your Website Worth to You? 

Now that you’ve written out some ideas, review the four basic headline rules discussed above to make sure each title follows them. Then pick a title to make a graphically stunning headline that’ll get you even more traffic.

How to Design an Attention-Grabbing Headline

Watch the video to find out how to put some serious pizazz into your headlines

Always design your headline to appear as visually interesting as possible. You should do this for advertisements, social media posts, blog post titles, email headers, and your website.

Follow These Simple Design Techniques

  1. Use a large font size for the page headline. This draws the viewer’s attention to your awesomely written headline and, of course, gets them to read it first.
  2. Next, draw their eyes to it with a highly contrasting color. If the page has a dark-colored background, then a light or white-colored headline will stand out best.
  3. Give your title some space… don’t start writing your article or message immediately. Hit return once or twice to make sure it’s not crowded and stands out.
  4. Finally, consider creating a super attention-grabbing headline with graphics. This is perfect for advertisements, web pages, and social media or email headers.

Use Design Templates to Create a Graphical Title

Ready to make a stunning headline that captures your viewers’ attention and gets more clicks? Easily create a graphical headline with The Graphics Creator Text Effects Templates.

Grab the Text Effects templates here!

Text Effects Templates

Conclusion

The truth is that you can get more viewers, more clicks, and more sales just by writing and designing attention-grabbing headlines.

Make sure to:

  • Follow the standard headline copy rules to help you grab attention
  • Spend more time writing catchy headlines for your specific audience
  • And use the simple design techniques outlined above

The Creatorpreneurs Academy brings together strategic marketing with eye-catching design so you have the tools and skills to grow your business fast

Create Your Own Ads, Then HIRE a Social Media Manager To Promote them

Marc Sylvester
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0
Create Your Own Ads, Then HIRE a Social Media Manager To Promote them

In this video, I’m going to show you how EASY it is to create your own Ads, then Hire a Social Media Manager (for pretty cheap!) to show those ads around the InterTubes for you. ?

Continue

Follow Laughingbird Software on Pinterest

Marc Sylvester
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0
Follow Laughingbird Software on Pinterest

Take a look at Laughingbird Software’s Pinterest account. Follow us to get creative ideas on pin design. Plus learn social media, marketing, and design tips to help your small business grow.

Laughingbird Software's pins created for Pinterest

Follow us on Pinterest!

Share our pins with others and get more engagement in your own Pinterest account. Then take a look at how Laughingbird Software’s pin designs get clicks and shares. And pay close attention to our motion graphics pins… you’ll see how they get wayyy more views than other pins.

We can help you create motion graphics pins with The Graphics Creator’s Motion Graphics templates. Just pick a template, re-size to 600 X 900 if needed, and modify the text and image. Done! Plus, save each pin to modify later, making it even easier to create more pins in just a few minutes.

Design templates that let you create motion backgrounds in your Pinterest pin images
Get the Motion Graphics templates with The Graphics Creator software. Click the image.

Follow Laughingbird Software on Twitter!

Marc Sylvester
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0
Follow Laughingbird Software on Twitter!

Did you know we had a Twitter page? Hop over and follow us. We upload a new video each week! Don’t miss the next one. ?

Create Your Own Social Media Graphics – with The Graphics Creator

Marc Sylvester
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0
Create Your Own Social Media Graphics – with The Graphics Creator

Creating your own Social Media Graphics is super easy with The Graphics Creator software!

In this video, I’m going to show you how to download the free trial version (it does contain watermarks over the images) and how you can use the free templates inside the software to create your own logos, business cards (that you can have printed and sent right to your door),

https://laughingbirdsoftware.com

…you can create YouTube Channel Art like banners and YouTube thumbnails AND, I’ll show you how to create animated Ads that you can put up onto your social media channels. All graphics I mention above can be created in under 15 minutes.

Use this coupon code (I point to it in the video): https://laughingbirdsoftware.com/images/Coupon-Code-for-YouTube-Video.zip

The Graphics Creator Software has become the easiest way to create your own designs and social media graphics. It’s used all over the world for content marketing and visual communication.

(It’s the best Canva pro and Photoshop alternative on the market).

And! With all Laughingbird Software products, You’ll have access to our ‘Creatorpreneurs Academy’! Learn smart money tactics and creative marketing strategies – every week!

Start creating social media graphics – logos, business cards and YouTube Channel art today! # create social media graphics

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